Legal

Privacy Policy

Last updated: 20 October 2026

This Privacy Policy explains how NeverMissed ("we", "us", "our") handles information when you use our service. NeverMissed processes only the information needed to operate the customer and business workflows agreed with each customer.

1. Information we process

We may process information needed to operate the service, including:

NeverMissed is not a client or patient record system. Caller details are processed to manage the enquiry and pass the relevant booking or next-step information to the business.

2. How we use your information

We process this information to:

We do not sell caller data to third parties. We do not use client, patient or caller data to train AI models.

3. Healthcare and sensitive information

NeverMissed manages administrative client interactions. It does not provide regulated professional advice, diagnosis, treatment recommendations, emergency support or clinical triage. Where a business handles sensitive information, we process only what is required to support its approved workflow.

We do not intentionally collect more health information than is needed to manage the enquiry or appointment. Callers should not use NeverMissed to seek urgent medical help, diagnosis, treatment advice, or clinical triage.

4. Data handling and security

NeverMissed is not a client or patient record system. Relevant details may be passed to the business, its calendar, CRM, booking platform or chosen communication tools so the enquiry and booking can be managed.

Our technology providers may temporarily process limited technical data to deliver the service, maintain security, troubleshoot issues, or meet legal obligations. We aim to keep this processing limited to what is necessary for the service to function.

5. Third-party services

NeverMissed integrates with third-party providers to deliver its service, including telephony providers, AI providers, calendar platforms, and communication tools. These providers may process information on our behalf only as needed to operate the service. We choose providers that are expected to meet appropriate security and data protection standards.

6. Your rights

You have the right to access, correct, or delete your data at any time. To make a request, contact us at our contact page. We will respond within 5 business days.

7. Website enquiries and optional advertising measurement

When you submit our discovery form, Netlify processes your name, email, company and message so we can respond. We also store a request reference and available campaign source labels with the enquiry. Submission notifications go to pakhi@callnevermissed.com and dhruv@callnevermissed.com.

On our discovery landing page, Google Ads measurement is optional. The Google advertising tag does not load until you select Allow measurement. If you consent, Google may process advertising cookies, ad-click identifiers, your page address, device and network information, and a submission event with a random request reference to measure which ads result in enquiries. Click identifiers present in the landing-page address are also attached to your form submission only when you consent. We do not send your form name, email address, company or message in Google conversion events, and enhanced conversions and advertising personalisation are not enabled by this setup.

You can reject optional tracking and still use the form. Use Privacy choices on the discovery landing page to change or withdraw your choice. We remember your choice in local storage for up to 180 days; the Google advertising cookie lifetime is configured to 90 days. Withdrawing consent stops future conversion events from this page and clears accessible Google click cookies, but does not recall information already received by Google.

Google may process measurement information outside the UK. See how Google uses information from sites that use its services and Google's Privacy Policy. Contact dhruv@callnevermissed.com with questions about this website's measurement or your enquiry data.

8. Meta instant forms

If you choose to submit a NeverMissed instant form on Facebook or Instagram, the planned form asks for your name, email address, business name, official business URL, role or authority to discuss the business, the business need, and whether you are open to a paid continuation after a pilot. Please do not include sensitive personal information in your answers.

Meta collects your submission through its service. If you submit it, Meta may make the information available to NeverMissed through Meta's lead tools. We use the details to review and respond to your enquiry, assess whether a conversation about a pilot is relevant, and arrange a follow-up call if appropriate. Submitting a form is an enquiry only: it does not sign you up for a pilot or automatically enrol you in a paid service.

Meta's handling of information on Facebook and Instagram is also governed by Meta's Privacy Policy. To ask us about an instant-form enquiry or request access to, correction of, or deletion of information we hold, contact dhruv@callnevermissed.com. This notice does not state a specific retention period or identify additional processors for Meta instant-form submissions.

9. Changes to this policy

We may update this policy from time to time. If we make material changes, we will notify you via email or a notice on this page. Continued use of the service after changes constitutes your acceptance of the updated policy.

10. Contact

If you have questions about this Privacy Policy, please contact us.